There are many factors that influence the ranking of a website. One such factor is the way in which said website is designed, which any Long Island SEO expert can agree with. If made well, the site's chances of ranking will increase. If it's sloppily produced, the opposite is true. When it comes to web design missteps, as far as the topic of SEO is concerned, here are some of the most common ones that should be avoided at all costs.
According to reputable names in marketing like www.fishbat, deletion of internal web pages can hurt a site's SEO. Keep in mind that these pages might have already been ranking for different terms. It also doesn't help that they are classified as content, which means that if they're taken away, there's less content for sites to display. It's recommended that redirects are put in place when pages are taken down, but only in situations that require this. Otherwise, the pages should remain as is.
A lack of responsiveness should be avoided during the web development process, too. When you perform a search on Google, you will be met with various results, but they tend to share one thing in common: mobile-friendliness. In other words, they display well on various devices, smartphones and tablets included. Seeing as how search engines place more focus on sites that perform well on different devices, this mindset is worth having.
Perhaps the most severe oversight that can be made is a lack of testing before website changes go live. If you've installed new plugins to make your site function better, it would make sense to do some tests to see how said plugins in. Let's say that they either fail to work or result in the site becoming less stable. In this situation, you'd go back to the drawing board to see what can be done differently. Without proper testing, a site's SEO may be at risk.
As you can see, there are many possible mistakes that can be made in web design, which can lead to negative SEO results. You don't want your site to become lost in search engine results, which is why you must treat the development of your site as delicately as possible. Keep the information provided earlier in mind so that you have a better understanding of the steps to take. The more mindful you are, in this regard, the less you'll have to worry about negative SEO.
According to reputable names in marketing like www.fishbat, deletion of internal web pages can hurt a site's SEO. Keep in mind that these pages might have already been ranking for different terms. It also doesn't help that they are classified as content, which means that if they're taken away, there's less content for sites to display. It's recommended that redirects are put in place when pages are taken down, but only in situations that require this. Otherwise, the pages should remain as is.
A lack of responsiveness should be avoided during the web development process, too. When you perform a search on Google, you will be met with various results, but they tend to share one thing in common: mobile-friendliness. In other words, they display well on various devices, smartphones and tablets included. Seeing as how search engines place more focus on sites that perform well on different devices, this mindset is worth having.
Perhaps the most severe oversight that can be made is a lack of testing before website changes go live. If you've installed new plugins to make your site function better, it would make sense to do some tests to see how said plugins in. Let's say that they either fail to work or result in the site becoming less stable. In this situation, you'd go back to the drawing board to see what can be done differently. Without proper testing, a site's SEO may be at risk.
As you can see, there are many possible mistakes that can be made in web design, which can lead to negative SEO results. You don't want your site to become lost in search engine results, which is why you must treat the development of your site as delicately as possible. Keep the information provided earlier in mind so that you have a better understanding of the steps to take. The more mindful you are, in this regard, the less you'll have to worry about negative SEO.
0 comments:
Post a Comment