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Monday, June 5, 2017

4 Long Island SEO Tips For Insurance Agents

By Paula Hess


Insurance agents are tasked with selling various types of insurance to current and prospective clients alike, meaning that they have plenty on their respective plates. As a matter of fact, it's safe to assume that they won't have enough time for digital media. This is unfortunate, especially when given the benefits that Long Island SEO can offer them. Here are 4 tips that these agents should use in order to get the most out of this endeavor.

Long Island SEO can help agents, but only if they have a firm understanding of what they're going for. To expand on this, let's say that you're a home insurance agent; where should your efforts be focused? In this scenario, it may be worthwhile to suburban areas, with Yonkers, Scarsdale and Long Beach being just a few examples. Knowing what goals should be will only help you that much more from an SEO perspective.

Next, insurance agents should be aware of their websites. No matter how confident you may be in the site that houses your insurance information, it may not be fully equipped for SEO purposes. This is especially true when you take responsiveness into account. When it doesn't respond across different devices well, it can hinder your search engine rankings. This is a situation where a web designer will be able to benefit you.

Another way for insurance agents to find SEO success is by taking advantage of social media. There are many channels worth looking into for this purpose, ranging from Twitter to LinkedIn. Your activity on these platforms should be consistent, as this will help you rank for certain keywords sooner. If you find yourself struggling in this regard, you shouldn't hesitate to look into reputable names such as fishbat.com.

To wrap things up, insurance agents should be aware of the fact that SEO is a long-term process. It takes a number of months, in most cases, for any type of development to be seen. This shouldn't be seen as a deterrent, however. As a matter of fact, even the most promising clients have to be patient. If your goal is to excel in SEO, whether in terms Google or some other search engine entirely, it's important to stick with this process for an extended length of time.




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