If you aren't utilizing YouTube playlists or internal back-links for your SEO campaign then you're missing out on a lot. Not only are YouTube playlists and internal back-links very effective in building SEO authority for your website, they are essentially essential if you want a well rounded and effective SEO campaign.
Google also assigns authority rankings to domains, and a link from a domain that is considered authoritative is worth more than a link from a newer, less established, and less popular domain. This is important because it can be used as a guide for where you should try to source your links from.
These products were all about getting multiple page one rankings using web 2.0 sites. While people are still using these sites as part of a search engine optimization strategy, you don't see a whole lot of products or discussions about them anymore.
Links from YouTube won't necessarily pass a lot of juice themselves, but each time the video or playlist is shared, embedded or referenced online there is a chance that you will get links form the person sharing the video. YouTube links are not the only thing that you can use to increase traffic to your website. Another useful SEO trick is to use internal links.
A great way to discover the web 2. 0 sites you should be using for both ranking opportunities on the sites themselves and for linking to your site, is to do keyword searches and look for the web 2.0 sites that appear on the first few pages. They will be different depending on your search. Just as a general example, some searches will have lots of video results so You Tube would be a good option. Some, like 'women's fashion tips' might have Pinterest on the first page.
Spend some time with your market and your keywords in the search engines and find the web 2.0 properties that rank well and create your own accounts and publish content. For your niche it may be Blogger and Pinterest, while another niche might get powerful results with Tumblr and You Tube. It doesn't mean other web 2.0 properties are worthless to you, just that some may give you a lot more bang for your search engine optimization buck.
Google also assigns authority rankings to domains, and a link from a domain that is considered authoritative is worth more than a link from a newer, less established, and less popular domain. This is important because it can be used as a guide for where you should try to source your links from.
These products were all about getting multiple page one rankings using web 2.0 sites. While people are still using these sites as part of a search engine optimization strategy, you don't see a whole lot of products or discussions about them anymore.
Links from YouTube won't necessarily pass a lot of juice themselves, but each time the video or playlist is shared, embedded or referenced online there is a chance that you will get links form the person sharing the video. YouTube links are not the only thing that you can use to increase traffic to your website. Another useful SEO trick is to use internal links.
A great way to discover the web 2. 0 sites you should be using for both ranking opportunities on the sites themselves and for linking to your site, is to do keyword searches and look for the web 2.0 sites that appear on the first few pages. They will be different depending on your search. Just as a general example, some searches will have lots of video results so You Tube would be a good option. Some, like 'women's fashion tips' might have Pinterest on the first page.
Spend some time with your market and your keywords in the search engines and find the web 2.0 properties that rank well and create your own accounts and publish content. For your niche it may be Blogger and Pinterest, while another niche might get powerful results with Tumblr and You Tube. It doesn't mean other web 2.0 properties are worthless to you, just that some may give you a lot more bang for your search engine optimization buck.
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