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Monday, November 16, 2015

Long Island SEO: The Do's & Don'ts Of Facebook

By Paula Hess


If you want to talk about the most useful websites for Long Island SEO purposes, Facebook is likely to rank highly. There's no denying the audience that this site has, but you should know that there are right and wrong ways to go about implementing it. For those who'd like to make the most out of their marketing endeavors, here are a few do's and don'ts to make note of. The more that you know, the sooner you'll reach your goals.

Do come off as authentic. Anyone who is looking to create business through Facebook should know that authenticity goes a long way. When you try to act as someone other than you are, people tend to see through said behavior, which can have a negative impact on Long Island SEO in the long term. As a result, if you're going to take part in this activity, be genuine. As firms the likes of fishbat will tell you, this quality matters.

Don't overlook the importance of engagement. Depending on how well your Facebook page is maintained, you might find yourself seeing a number of comments. While this is great from a Long Island SEO standpoint, being engaged matters just as much. Instead of simply letting those comments fall by the wayside, try to interact and receive a gauge on what they like. This will help you make the most out of Facebook that you can.

Do stay aware of hot stories on Facebook. Like any other social network, stories have the chance of going around fast on Facebook. What this means is that if you're managing a page for business reasons, it would be in your best interest to stay on top of things. You can share out stories you have seen often, so that you can draw even further engagement. Even though it's important to create your own content, sharing what others have made can have an impact, too.

Don't forget to throw in a few images. Facebook ads are most effective when they come with images. This probably goes without saying, but you may be surprised to know just how many people actually forget about this component. It's important to include relevant images with every news post that is made. More often than not, readers gravitate to this type of content. If this isn't done, chances are that you will not be able to maximize Facebook.




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