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Monday, February 10, 2014

A Simple Guide To Email Marketing

By Abraham Joseph


If you don't know the first thing about email marketing, it's really the art of making people sign up to your email newsletters and then selling products to them in different email messages. Among the many marketing methods out there, this is really the most effective. In this article, we will show you how to do it.



You should only require an email address in your subscription page. Even better, you should enable your would-be subscribers to sign up using their Facebook accounts. If you require more than an email address, you will turn off your would-be subscribers.

Nowadays, nobody truly has the time and the attention span to read a really lengthy email. Having said that, ensure that your messages are succinct and straight to the point. Your potential customers should know what your message is all about in the first few sentences. Insert a clear call to action in your email.

Write your emails around holidays and special occasions like Christmas, Valentine's day, Thanksgiving, and others. Your customers will like you for it because it will tell them that you're a real person, not just a robot. You can tie up your offers with the occasion.

A membership website should only require a name and an email address. If you require more than that, your potential subscribers might feel your sign up process is too much of a hassle.

Just search online on Google for "email advertising and marketing course". We're confident there are actually some really good e-mail marketing lessons there that can really make a difference in your email marketing efforts. Realize that each site will provide you with some unique elements that will help you carve your email marketing niche.




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